People With Passion Can Change The World

steve jobs
" I want to put a ding in the universe. "

Born in San Francisco, California, to parents that were unable to care for him, Steve Jobs early life was a struggle for identity. An adopted child raised by caring parents, one of the early wishes of his biological parents was academic success. The Apple Inc cofounder reflected on this publicly in one of his famous speeches, explaining how important academic success was to his biological family.

" Design is not just what it looks like and feels like. Design is how it works. "

Steve Jobs was adopted in the Bay area, California in 1955 by Paul and Clara Jobs. There had been issues right from the beginning regarding granting guardianship to Paul and Clara by his birth mother, Joanne Carole Schieble.

She wanted to give her son up to a well-educated family so that he could attend college. Therefore, she had second thoughts about giving him up to the blue-collar couple, Paul, and Clara. Joanne even took the matter to court cover and handed over custody of her son only after she was promised that he would attend University.

" We hire people who want to make the best things in the world. "

Steve was brought up in the Countercultural lifestyle in California in the seventies. It was almost taught to him to not follow directions and resist authority figures. Therefore, it was not a surprise when he rebelled against his teachers starting from the elementary school itself.

As Clara had already taught him to read and write and home, he admitted that he was bored in school and turned into a little terror.

Steve played pranks on others and often reduced his teachers to tears at Monta Loma Elementary school in Mountain View.

" Innovation distinguishes between a leader and a follower. "

Top 13 books recommended by steve jobs :

image George Orwell

1984 (Signet Classics)

Written in 1948, 1984 was George Orwell’s chilling prophecy about the future. And while 1984 has come and gone, his dystopian vision of a government that will do anything to control the narrative is timelier than ever...

•Nominated as one of America’s best-loved novels by PBS’s The Great American Read•

The Party told you to reject the evidence of your eyes and ears. It was their final, most essential command.

Winston Smith toes the Party line, rewriting history to satisfy the demands of the Ministry of Truth. With each lie he writes, Winston grows to hate the Party that seeks power for its own sake and persecutes those who dare to commit thoughtcrimes. But as he starts to think for himself, Winston can’t escape the fact that Big Brother is always watching...

A startling and haunting vision of the world, 1984 is so powerful that it is completely convincing from start to finish. No one can deny the influence of this novel, its hold on the imaginations of multiple generations of readers, or the resiliency of its admonitions—a legacy that seems only to grow with the passage of time.
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image Clayton M. Christensen

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change)

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors

A Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations.

The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen.

His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.

Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.

Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.

Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.
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image Shunryu Suzuki

Zen Mind, Beginner's Mind: Informal Talks on Zen Meditation and Practice

"In the beginner's mind there are many possibilities, but in the expert's there are few."

So begins this most beloved of all American Zen books.  Seldom has such a small handful of words provided a teaching as rich as has this famous opening line.  In a single stroke, the simple sentence cuts through the pervasive tendency students have of getting so close to Zen as to completely miss what it's all about.  An instant teaching on the first page.  And that's just the beginning.

In the forty years since its original publication, Zen Mind, Beginner’s Mind has become one of the great modern spiritual classics, much beloved, much reread, and much recommended as the best first book to read on Zen. Suzuki Roshi presents the basics—from the details of posture and breathing in zazen to the perception of nonduality—in a way that is not only remarkably clear, but that also resonates with the joy of insight from the first to the last page.
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image Paramahansa Yogananda

Autobiography of a Yogi (Self-Realization Fellowship)

Autobiography of a Yogi is at once a beautifully written account of an exceptional life and a profound introduction to the ancient science of Yoga and its time-honored tradition of meditation. Profoundly inspiring, it is at the same time vastly entertaining, warmly humorous and filled with extraordinary personages.

Self-Realization Fellowship's editions, and none others, include extensive material added by the author after the first edition was published, including a final chapter on the closing years of his life.

Selected as "One of the 100 Best Spiritual Books of the Twentieth Century", Autobiography of a Yogi has been translated into more than 30 languages, and is regarded worldwide as a classic of religious literature. Several million copies have been sold, and it continues to appear on best-seller lists after more than sixty consecutive years in print.

With engaging candor, eloquence, and wit, Paramahansa Yogananda tells the inspiring chronicle of his life: the experiences of his remarkable childhood, encounters with many saints and sages during his youthful search throughout India for an illumined teacher, ten years of training in the hermitage of a revered yoga master, and the thirty years that he lived and taught in America. Also recorded here are his meetings with Mahatma Gandhi, Rabindranath Tagore, Luther Burbank, the Catholic stigmatist Therese Neumann, and other celebrated spiritual personalities of East and West. The author clearly explains the subtle but definite laws behind both the ordinary events of everyday life and the extraordinary events commonly termed miracles. His absorbing life story becomes the background for a penetrating and unforgettable look at the ultimate mysteries of human existence.

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image Frances Moore Lappe

Diet for a Small Planet (20th Anniversary Edition)

The book that started a revolution in the way Americans eat

The extraordinary book that taught America the social and personal significance of a new way of eating is still a complete guide for eating well in the twenty-first century.

Sharing her personal evolution and how this groundbreaking book changed her own life, world-renowned food expert Frances Moore Lappé offers an all-new, even more fascinating philosophy on changing yourself—and the world—by changing the way you eat.

The Diet for a Small Planet features:
• simple rules for a healthy diet
• streamlined, easy-to-use format
• food combinations that make delicious, protein-rich meals without meat
• indispensable kitchen hints—a comprehensive reference guide for planning and preparing meals and snacks
• hundreds of wonderful recipes
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image Herman Melville

Moby-Dick (Macmillan Collector's Library)

Designed to appeal to the book lover, the Macmillan Collector's Library is a series of beautifully bound pocket-sized gift editions of much loved classic titles. Bound in real cloth, printed on high quality paper, and featuring ribbon markers and gilt edges, Macmillan Collector's Library are books to love and treasure.

On board the whaling ship Pequod a crew of wise men and fools, renegades and seeming phantoms is hurled through treacherous seas by a crazed captain hell-bent on hunting down the mythic White Whale. Melville transforms the little world of the whale-ship into a crucible where mankind’s fears, faith and frailties are pitted against a relentless fate. Teeming with ideas and imagery, and with its extraordinary, compressed intensity sustained by mischievous irony and moments of exquisite beauty, Moby-Dick is both a great American epic and a most profoundly imaginative literary creation.

With an afterword by Nigel Cliff.

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image William Shakespeare

King Lear

Designed to appeal to the book lover, the Macmillan Collector's Library is a series of beautifully bound pocket-sized gift editions of much loved classic titles. Bound in real cloth, printed on high quality paper, and featuring ribbon markers and gilt edges, Macmillan Collector's Library are books to love and treasure.

An ageing king makes a capricious decision to divide his realm among his three daughters according to the love they express for him. When the youngest daughter refuses to take part in this charade, she is banished, leaving the king dependent on her manipulative and untrustworthy sisters. In the scheming and recriminations that follow, not only does the king's own sanity crumble, but the stability of the realm itself is also threatened.

Illustrated throughout by Sir John Gilbert (1817-1897), famous for his depictions of historical scenes; as well as Shakespeare, he illustrated works of Sir Walter Scott, Cervantes, Wilkie Collins and Wordsworth.

With an Introduction by Dr Robert Mighall.

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image Geoffrey A. Moore

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)

In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note.

Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers determine whether the product takes off or falls flat. In Inside the Tornado, Moore details various marketing strategies that will teach marketers how reach these customers and how to take advantage of living inside the tornado in order to reap the benefits of mainstream adoption.

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image Ayn Rand

Atlas Shrugged

Peopled by larger-than-life heroes and villains, charged with towering questions of good and evil, Atlas Shrugged is Ayn Rand’s magnum opus: a philosophical revolution told in the form of an action thriller—nominated as one of America’s best-loved novels by PBS’s The Great American Read.

Who is John Galt? When he says that he will stop the motor of the world, is he a destroyer or a liberator? Why does he have to fight his battles not against his enemies but against those who need him most? Why does he fight his hardest battle against the woman he loves?

You will know the answer to these questions when you discover the reason behind the baffling events that play havoc with the lives of the amazing men and women in this book. You will discover why a productive genius becomes a worthless playboy...why a great steel industrialist is working for his own destruction...why a composer gives up his career on the night of his triumph...why a beautiful woman who runs a transcontinental railroad falls in love with the man she has sworn to kill.

Atlas Shrugged, a modern classic and Rand’s most extensive statement of Objectivism—her groundbreaking philosophy—offers the reader the spectacle of human greatness, depicted with all the poetry and power of one of the twentieth century’s leading artists.
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image Ram Dass

Be Here Now

“We’re talking about metamorphosis
We’re talking about going from a caterpillar to a butterfly
We’re talking about how to become a butterfly.”
 
In March 1961, Professor Richard Alpert – later renamed Ram Dass – held appointments in four departments at Harvard University. He published books, drove a Mercedes and regularly vacationed in the Caribbean. By most societal standards, he had achieved great success... And yet he couldn’t escape the feeling that something was missing. 
 
Psilocybin and LSD changed that. During a period of experimentation, Alpert peeled away each layer of his identity, disassociating from himself as a professor, a social cosmopolite, and lastly, as a physical being. Fear turned into exaltation upon the realization that at his truest, he was just his inner-self: a luminous being that he could trust indefinitely and love infinitely.

And thus, a spiritual journey commenced. Alpert headed to India where his guru renamed him Baba Ram Dass – “servant of God.” He was introduced to mindful breathing exercises, hatha yoga, and Eastern philosophy. If he found himself reminiscing or planning, he was reminded to “Be Here Now.He started upon the path of enlightenment, and has been journeying along it ever since.

Be Here Now is a vehicle for sharing the true message, and a guide to self-determination.

With over 150 pages of metaphysical illustrations, practical advice on how to implement a yogic regiment, and a chapter dedicated to quotes and book recommendations, Be Here Now is sure to enrich your emotional, physical, and spiritual life.
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image Andrew S. Grove

Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company

Andy Grove, founder and former CEO of Intel shares his strategy for success as he takes the reader deep inside the workings of a major company in Only the Paranoid Survive.

Under Andy Grove's leadership, Intel became the world's largest chip maker and one of the most admired companies in the world. In Only the Paranoid Survive, Grove reveals his strategy for measuring the nightmare moment every leader dreads--when massive change occurs and a company must, virtually overnight, adapt or fall by the wayside--in a new way.

Grove calls such a moment a Strategic Inflection Point, which can be set off by almost anything: mega-competition, a change in regulations, or a seemingly modest change in technology. When a Strategic Inflection Point hits, the ordinary rules of business go out the window. Yet, managed right, a Strategic Inflection Point can be an opportunity to win in the marketplace and emerge stronger than ever.

Grove underscores his message by examining his own record of success and failure, including how he navigated the events of the Pentium flaw, which threatened Intel's reputation in 1994, and how he has dealt with the explosions in growth of the Internet. The work of a lifetime, Only the Paranoid Survive is a classic of managerial and leadership skills.
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